Media And Its Impact On The Political Movement Essay

The norm of journalism is to present information or news to the general public via mass media. Thus, it plays an important part in everyday life. Notwithstanding, media have a vigorous relation with politics especially among the democratic societies (Fernandez-Quijada 2013). Moreover, the media is also perceived as the fourth estate due to the fact that it able to influence and affects the perceptions of the general public towards the political movement (Kemp 2013). However, in comparison to the past, nowadays, the modernisation of technology, the change of social patterns and political conditions somewhat change how the media works (Gerth Siegert 2012). In their article stated that media companies are predominantly private-owned companies, thus, the media are more to market orientation. Therefore, the media are not necessarily providing vital information to the general public (Gerth Siegert 2012). Henceforth, the media commonly utilise the practise of framing to provide informatio n on political matter to the general public (Hanggli 2012). Framing denotes how the role of media influences its audiences in interpreting and contemplating on issues provided (Kemp 2013). Therefore, the purpose of this essay is to analyse how the media presents the overall political contents in newspaper from the New Zealand Herald dated April 23rd and how framing in the political contents influences the general public. The advancement and modernisation of technology transform howShow MoreRelatedSocial Media On Political Engagement And Collective Action1699 Words   |  7 PagesThe use of Social Media as a Feature of Political and Civic Engagement it is real? Social media are the platforms that enable the interactive web by engaging users to participate in, comment on and create content as a means of communicating with their social circle, other users and the public. 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